There’s a PR piece on Brand Repubic today about UEFAs decision to appoint The Marketing Store as preferred merchandise supplier for the 2008 European Football Championships.
To support the physical world of merchandise, in the digital department we’re working on two web sites – a marketing and information focused microsite to provide information and case studies, and an eCommerce site where customers will be able to preview and order online the products they wish to obtain.
The eCommerce site will be tailored in look and feel for each of the event’s sponsors to provide a fully branded experience for the user which are…
quote brand republic: In November, Uefa named Castrol as the tournament’s final official sponsor. The event’s other sponsors are Carlsberg, Coca-Cola, Continental, Hyundai-Kia, JVC, MasterCard, McDonald’s and Adidas.
Howard
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